Fatih Özkoyuncu graduated from the Galatasaray High School, Istanbul, and the Department of Public Relations and Advertising, Faculty of Communication, Istanbul University (BA, MA). His master’s thesis is on the roles of public relations practitioners in Turkey. At present, he is a doctoral candidate in the Department of Public Relations and Advertising, Faculty of Communication, Istanbul University. He is writing his doctoral thesis on SME communication. Prior to this, he had spent 15 years as a practitioner in the PR industry in Turkey, with a particular focus on design of communication strategy, SME communication, content management, corporate storytelling and crisis communication. He had taken charge in many public relations projects and programs for national and international reputable brands.

Fatih Özkoyuncu is currently a lecturer in PR in the Faculty of Communication, Istanbul University. He regularly teaches, on undergraduate level, strategic communication, social media, perception management and PR practices and organizational structure in consultancy agencies. His research interests focus on strategic communication, SME communication, digital PR, corporate storytelling, and campaign design planning.

Fatih Özkoyuncu is a permanent member of the Alumni Association for Galatasaray High School, and the Galatasaray Sports Club.